Photo Marketing Association International (PMA International) is the trade association of photo imaging retailers and processors worldwide. The main goal of PMA is to help more than 20,000 members, in 100-plus countries, expand their consumer, commercial and industrial markets and increase their profitability. As a non-profit organization for more than 80 years, any success enjoyed by PMA in its endeavors directly benefits the industry, as it allows PMA to provide additional services and activities for members.