Go Green Expo, the brainchild of Bradford Rand and his team at Expo International, was conceived after a viewing of the film "An Inconvenient Truth." It prompted the question, "How can we make a difference?" This question resonated with Rand and his team and Go Green Expo was born. Rand, a producer of over 700 trade shows and job fairs over the last 14 years knew he could step up to this important challenge.